Hamilton House Launches in India
Bringing World-Class English Language Teaching (ELT) Solutions to One of the World’s Fastest-Growing Education Markets
Hamilton House Publishers, one of Europe’s fastest-growing English Language Teaching (ELT) specialists has officially launched in India through a strategic partnership with India Market Entry (IME).
With a presence in 25+ countries, a complete English pathway from Pre-Primary to C2, and deep expertise in blended learning, Hamilton House is set to play a pivotal role in strengthening English education across India.
Why Hamilton House Is Entering India Now
India’s education ecosystem is evolving faster than ever. Several compelling factors make this the ideal moment for Hamilton House to enter the country:
1. India’s Rapidly Expanding ELT Market
- India’s K–12 education market crosses ₹45,000 crore, with ELT being a major growth driver.
- With 260+ million school students, India represents the largest student base in the world.
- English proficiency directly influences academic and career mobility, making it a top priority for parents and institutions.
2. NEP 2020 Drives English & Skill-Based Learning
The National Education Policy 2020 encourages:
- Early reading and literacy
- Skills-based language education
- Multilingualism with strong English foundations
- Classroom innovation and digital readiness
Hamilton’s curricula naturally align with NEP recommendations.
3. India’s Publishing Sector Needs Global ELT Specialists
- India has 19,000+ registered publishing entities, but very few specialize in research-backed ELT content.
- Most offer general textbooks not specialist English programmes.
- Schools increasingly prefer globally benchmarked English resources.
Hamilton House fills this gap as a pure-play ELT publisher with international success.
4. Post-Pandemic Digital Adoption
- Over 70% of urban schools now integrate digital tools.
- Blended learning is becoming the new norm.
About Hamilton House Publishers
Founded by ELT authors, educators, and academic experts, Hamilton House is committed to:
- Teacher-centric design
- Blended print + digital solutions
- CEFR-aligned progression (Pre-A1 to C2)
- Classroom-tested pedagogy
- High-quality learning experiences
With IME as its India partner, Hamilton House is ready to collaborate with publishers, distributors, and institutions to expand access to top-tier English learning solutions.
Hamilton House Series Launching in India
Below are the seven flagship ELT series introduced as part of the India launch.
1. Yeti & Friends (Pre-Primary)
A joyful introductory English programme built on stories, songs, and character-driven learning.
Highlights:
- Early vocabulary & phonics
- Interactive listening and speaking tasks
- Bright, story-based lessons
- Digital teaching tools included
Ideal for Nursery & Pre-Primary classrooms.
2. Happy Hippo (Kindergarten)
A structured early years programme featuring friendly “Harry the Hippo”.
Highlights:
- Phonics-rich foundation
- Colourful activities, games & chants
- Builds pre-reading & early writing
- Seamlessly supports early literacy
Designed for Kindergarten English learning.
3. English Journey (Grades 1–10)
A complete, globally benchmarked school English programme.
Highlights:
- Reading, Writing, Grammar, Vocabulary, Speaking
- 10-level progression for ages 6–16
- Worksheets, assessments, teacher guides
- NEP-friendly skill integration
This is Hamilton’s core school-level English course.
4. English Download (Print + Digital)
A modern, blended ELT course ideal for tech-enabled classrooms.
Highlights:
- Student e-books included
- Interactive whiteboard software
- Listening, grammar, skills & real-world themes
- Multi-device learning
Perfect for hybrid and digital-first schools.
5. Grammar Genius (Primary/Middle School)
A colourful, concept-led grammar programme that builds clarity and confidence.
Highlights:
- Fun explanations & games
- Clear grammar charts
- Progressive practice
- Ideal for ages 7–13
Teacher-friendly and widely used worldwide.
6. Just Grammar (Exam Preparation)
A focused grammar series for accuracy, reinforcement, and exam readiness.
Highlights:
- Topic-by-topic grammar coverage
- Targeted exercises
- Suitable for revision & remediation
- Supports school exams & proficiency tests
A reliable grammar companion for students and teachers.
7. Ping Pong (Primary English Course)
A lively and interactive English course that keeps young learners engaged as they build foundational language skills.
Highlights:
- Strong integration of listening, speaking, reading & writing
- Theme-based units that spark curiosity
- Fun characters and storylines
- Clear grammar and vocabulary progression
- Teacher’s Book, IWB software, worksheets & assessments included
Designed for Primary learners who need a balanced, activity-led English course.
What the India Launch Means for Partners
Hamilton House’s arrival in India creates major opportunities for:
A New Chapter for English Learning in India
With Hamilton House’s globally proven ELT expertise and IME’s strong presence in the Indian education ecosystem, this launch brings:
- Better English learning outcomes
- Digital-enabled learning
- Teacher empowerment
- A complete CEFR-aligned pathway
Hamilton House is here to support India’s next leap in English education with quality, innovation, and partnership at its core.
Hamilton House is here to support India’s next leap in English education with quality, innovation, and partnership at its core.
Join Our Newsletter
Subscribe to our newsletter for the latest trends, insights, and updates on global education and market opportunities with IME!
India Market Entry (IME) is a boutique consulting firm specialising in assisting global education stakeholders to navigate India’s vibrant education sector. IME’s core competency is strategic business development.
Quick links
Let's Get in Touch!
© 2024 India Market Entry. All rights reserved.
Trakru Global Services Private Limited that owns www.indiamarketentry.com, is a company incorporated under the laws of India, having its office at 588, Sector 14, Faridabad, Delhi NCR, Haryana, 121007, having CIN number U93000HR2020PTC087647
